28, though a new name could be unveiled prior to the event.ĭetails are scarce and the finalized brand is a guarded secret, though it is expected that Facebook will follow in the footsteps of Alphabet and create an overarching brand, or perhaps a holding company, for its many products and services. Citing sources familiar with the matter, The Verge reports that Facebook CEO Mark Zuckerberg will discuss the rebranding at the company's Connect conference on Oct.
